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Shannon April

Bay Area Personal Stylist

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You are here: Home / Blogs – Let’s Chat Style

Crafting Your Ideal Workout Capsule: Style, Comfort, and Functionality 

January 27, 2024 · In: My Outfits

Are you the person who has a hard time letting go – even work out t-shirts? When it comes to closet clean out do those slightly stretched out t’s end up in your workout drawer instead of the trash? Consider a…

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Style Refresh for the New Year: 1 Jumpsuit, 3 Ways

January 23, 2024 · In: "How To" Style Guide, Capsule Wardrobes, My Outfits, Petite Style, Tutorials, Winter

Sending love from Yosemite! It’s a beautiful winter wonderland here and I’ve got two more days to spend in creation soaking up quality time with our career group on our winter retreat. Now that you’re slowly emerging out of winter break…

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Unwrapping Joy: Your Ultimate 2023 Holiday Gift Guide

December 15, 2023 · In: Lifestyle, My Outfits, Winter

Have you finished your holiday shopping? If yes, pat yourself on the back! You are rocking it! But if you’re still browsing stores and scratching your head for holiday gift ideas, then you’re in the right place. Whether you’re looking…

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How to Style Booties as a Petite

November 21, 2023 · In: Fall, My Outfits, Trends, Tutorials, Winter

It’s a beautiful fall Saturday and I’m headed off to a client’s house armed with two bags of clothes from Bloomingdale’s and Saks. But before I take off I wanted to talk about a topic you’ve been asking me about:…

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5 Trendy Sweaters To Add To Your Closet This Fall

November 3, 2023 · In: My Outfits

This fall, we saw the fashion world pivot away from comfy casual styles to more structured office corp and preppy looks. But we’re happy to report that cozy sweaters are still a mainstay! We took a look at the latest…

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Simple Stylish Ways to Layer for the Fall: Look Good & Stay Warm for Petites

October 27, 2023 · In: "How To" Style Guide, Fall, My Outfits, Petite Style

Looking for a way to stay warm this fall without giving up style or comfort? Then layering is going to be your stylish fall friend! This, week I’m sharing some great tips for petites to help you make the most…

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Mature Skin Makeup and Skincare Tips for a More Beautiful You

October 19, 2023 · In: Beauty, My Outfits, Tutorials

This week, we’re kicking off our new beauty corner and we’re starting with makeup and skincare basics. This is Angela, Shannon’s new Beauty Editor and I’ve been researching and playing with makeup and skincare for almost a decade. Like Shannon’s…

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How to Embrace Fall 2023 Fashion Trends

September 16, 2023 · In: Fall, My Outfits, Petite Style, Trends

Who is celebrating the arrival of cooler weather and of course, all things pumpkin spice! I have! And I’ve also started looking at fall fashion trends to curate my wardrobe for this season. And when I look at what’s hot,…

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The 6 Body Shapes And How to Dress Them

August 19, 2023 · In: My Outfits

Have you ever scrolled through Instagram or looked at magazine pictures and wondered how influencers or celebrities always look so good in their outfits? Of course, there is a whole team behind these great pictures, but the team doesn’t forget…

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My 5 Proven Beauty Product Recommendations for Happy Skin

July 15, 2023 · In: My Outfits

Are you a beauty enthusiast? Or newbie? Or do you just love having happy and healthy skin? Today, I’m excited to share my top five tried and true beauty products that have been a staple in my skincare regimen for…

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shannonaprilstylist

Iconic, authority-aligned style for visionary women stepping into their next level.
Petite Specialist | SF Bay Area
1 July Spot Left ↓

If any of these are true, your wardrobe is limitin If any of these are true, your wardrobe is limiting your visibility. The biggest cost of an outdated wardrobe isn’t what you wear.It’s the opportunities you hesitate to pursue because you don’t fully trust your presence.If you’re operating at a higher level than your style reflects, it may be time to close the gap.Which sign hit closest to home?#TheIconicMethod #WomenWhoLead #ImageStrategy
You don’t wear the same thing because you lack clo You don’t wear the same thing because you lack clothes.You wear the same thing because you only trust 20 percent of your closet.The rest?Impulse buys.
An older version of you.
Pieces that fight your proportions.
Outfits that almost work but never fully land.So you default to the “safe uniform.”
The reliable blazer.
The same black pants.
The outfit that won’t embarrass you, but doesn’t elevate you either.It’s not about quantity.
It’s about clarity.Inside The Iconic Edit, we refine:• What actually works on your body now
• What aligns with your authority level
• What no longer represents who you’re becoming
• What deserves to stay
• What needs to goYou don’t need more clothes.
You need alignment.Comment “ICONIC” if this hit.#LeadershipPresence #NextLevelStyle #TheIconicMethod
The best jeans aren’t about trends. They’re about The best jeans aren’t about trends.
They’re about line.In the reel I used barrel jeans as an example, but this applies to every silhouette.If you have curvier hips, like hourglass, figure 8, or triangle shapes, look for jeans that mimic that curve. A shape that comes in at the waist and moves with your hips.If you’re more straight through the hips, like rectangles, inverted triangles, or ovals, look for cuts that are straighter through the hip.When we mirror the natural line of our silhouette, the garment works with us instead of against us.It flatters.
It feels comfortable.
It feels like you.My clients who transform the fastest are the ones who are ready to dress the body they have now, not the one they’re waiting for.Every woman can look magnetic.It’s not about changing your body.
It’s about being intentional with the lines you wear.Only allow yourself to wear the next-level version of you. No exceptions.#theiconicmethod #personalstylist #styleconfidence
Two completely different transformations. Zero new Two completely different transformations.
Zero new purchases.Look one: We corrected proportion.
Look two: We mixed texture.That’s the difference between dressed and styled.As a personal stylist, my job isn’t to fill closets.
It’s to engineer outfits that feel modern, balanced, and intentional.Sometimes the shift is as simple as:
Tuck it.
Layer it.
Elevate it.Want your closet to feel current again?Comment “Edit” if you’re ready to see your closet differently.#theiconicmethod #personalstylist #closetedit
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