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Shannon April

Bay Area Personal Stylist

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6 Popular Summer Trends 2023 Part 2: Accessories and Details

July 7, 2023 · In: My Outfits

Summer is in full swing, and we’re back with part two of our summer trend series to talk about accessories and details! If you missed part one of this series, you can catch up here. Do you want to update…

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Selected Summer Trends 2023: What To Add To Your Petite Closet

June 30, 2023 · In: My Outfits

I’ve got 8 exciting summer style trends for 2023 to share with you today. Plan your shopping list and update your summer wardrobe with confidence. 1) Low-Key Luxury Trend Spring/summer 2023 is all about “casual comfort” and low-key luxury. Embrace…

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Quiet Luxury: Turn this Trend into Your Timeless Style

June 30, 2023 · In: "How To" Style Guide, My Outfits, Petite Style

Watch my two-part quiet luxury updates (part 2 above) or read on to learn more! As a stylist, I love hearing about the latest fashion trends and translating them for your everyday look! This year, one of the hottest “trends”…

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Best Petite Tailoring Tips and Tricks

June 9, 2023 · In: My Outfits, Tailoring, Tutorials

What is the best way to flatter a petite body shape? Are you tired of drowning in oversized garments that give you a frumpy look? You’ve come to the right place! I’m here to share my years of experience and…

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How To Resell Your Clothes Online

May 19, 2023 · In: Closet Clean Out, My Outfits, Tutorials

Is it worth it to resell your clothes online? Have you ever wondered if it’s worth trying to resell your clothes? Most people only wear 20% of all the clothes in your wardrobe! That means you probably have clothes in…

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5 Day Color Challenge: Using the Power of Color

May 5, 2023 · In: "How To" Style Guide, Color Palettes, My Outfits, Petite Style

Are you tired of feeling invisible or not making the right impression with your clothes? The 5 Day Color Challenge will help you take control of how others perceive you and elevate your mood with the power of color!Get out…

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What to Wear to A Graduation Ceremony As a Guest

April 22, 2023 · In: My Outfits, Petite Style, Spring

Graduation season is almost here! If you’ve got an invite to a ceremony or party this year, don’t stress about what to wear. Whether the ceremony is held indoors or outdoors, day or night, I’ve got some great outfit ideas…

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What To Bring on A Cruise

March 31, 2023 · In: Vacation

  Wonder what you should bring on your next cruise? It’s easy to overpack and still feel unprepared for your voyage. But fear not, I’ve got you covered with some ingenious cruise packing tips. In this post, I’ll share 7…

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How to Make Wide Leg Pants Work for Petites

March 16, 2023 · In: "How To" Style Guide, Spring

Wide leg pants have been trending all winter and will be around for spring. But just because you’re a petite, doesn’t mean you have to pass on this fun style! If you’re interested in trying out wide leg pants, but…

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10 Best Style Staples Every Woman Should Have In Their Closet

March 9, 2023 · In: Capsule Wardrobes, Closet Clean Out, My Outfits, Petite Style, Tutorials

Don’t you just love a good book? I know I do. Today, I want to share one of my fashion favorites – Little Black Book of Style by Nina Garcia. Nina was a fashion director for Elle Magazine for many…

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shannonaprilstylist

Iconic, authority-aligned style for visionary women stepping into their next level.
Petite Specialist | SF Bay Area
Booking for August↓

Why you’re still second-guessing what to wear—even Why you’re still second-guessing what to wear—even though your closet is full.It isn’t because you need more options.It’s because every piece was purchased without a clear understanding of what truly works for you and represents you.Without that foundation, getting dressed becomes a daily negotiation:Is this polished enough?
Does this feel like me?
Am I trying too hard?
Do I look credible?
Do I belong in this room?For a founder, that second-guessing doesn’t stay in the closet. It follows you onto camera, into meetings and into the rooms where you need to speak, lead and allow yourself to be seen.Your wardrobe doesn’t create your confidence—but it can reinforce your self-belief or quietly chip away at it.You don’t need clothes that turn you into someone else. You need a clear strategy for choosing clothes that accurately represent who you already are and the next-level version of yourself you are stepping into.That’s the work we do in the Iconic Blueprint.During this personalized experience, we identify:• The silhouettes that support your proportions
• The colors that bring you to life
• The style direction that feels authentic and recognizable
• The foundation you need to make more intentional wardrobe decisionsThis isn’t personal shopping or outfit creation. It’s the strategy that comes first.The Iconic Blueprint is $797 and available through the link in my bio.If you’re ready to stop second-guessing your wardrobe and start showing up with greater confidence and clarity, begin with the Iconic Blueprint.#TheIconicMethod #WomenWhoLead #FemaleFounders #PersonalBrandStyle #BayAreaPersonalStylist
What is one word you want your clothes to help you What is one word you want your clothes to help you embody?Not what you want your outfit to look like.What do you want it to help you embody?Serene?
Powerful?
Approachable?
Energized?
Bold?Your answer can tell you more about what is missing from your wardrobe than another list of seasonal trends.Leave your word below. I may respond with one clothing quality that can help you begin creating that vibe.Comment your ONE word
#womeninbusiness #stylepsychology TheIconicMethod
Your clothes can give you energy—or drain it. Whe Your clothes can give you energy—or drain it.When I’m already tired and working through brain fog, the last thing I need is an outfit that requires more effort from me.I want soft fabrics, easy movement and nothing fighting my body. Comfortable, easy clothes give me more energy and help me move forward with my day.But when I need to make decisions, lead or do something that feels slightly intimidating, I often want structure.High-rise denim, a defined waist or a strong shoulder  help me feel held together and ready.Neither type of support is better.The real skill is recognizing which one you need before you get dressed.What do you need from your clothes today:
FREEDOM
or
STRUCTURE?Tell me below.#TheIconicMethod #PersonalStylist #ExecutiveStyle #WomenWhoLead #SanFranciscoBayArea
Your outfit can look “on point” — yet still feel c Your outfit can look “on point” — yet still feel completely wrong.Because getting dressed isn’t only about what looks good on your body.It’s also about what your heart and soul need from your clothing that day.Do you need to feel grounded?
Powerful?
Approachable?
Creative?
Bold?The structure, movement, color and feel of your clothes can all support that intention.Your next-level style shouldn’t feel like a costume.It should feel like a fuller, more intentional and authentic expression of who you already are—and who you are stepping into.It should meet you where you are, support what you need today and help carry you toward where you’re going.This is the deeper work behind the Iconic Blueprint: a personalized style strategy that helps you understand your most supportive silhouettes, strategic colors and authentic style direction.The Iconic Blueprint is available now through the link in my bio.Not sure if it’s the right place to begin? DM me “BLUEPRINT”#TheIconicMethod #PersonalStylist #ExecutiveStyle #WomenWhoLead #SanFranciscoBayArea
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