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Shannon April

Bay Area Personal Stylist

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You are here: Home / Blogs – Let’s Chat Style

What To Wear After 40, 50, 60

April 25, 2024 · In: "How To" Style Guide

Spring fashion is HERE. Does that get you excited or anxious? Ever feel a bit lost when it comes to exactly what new looks to try? Side effects of aging, aka menopause, hit your style mojo and now you’re feeling the…

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How to Style Like a Pro: 1 Piece, 3 Ways Strategy

April 19, 2024 · In: "How To" Style Guide, Capsule Wardrobes, Color Palettes, My Outfits, Petite Style, Tutorials

If you’re a petite in midlife and you’re trying elevate your style to polished and modern and feel excited about your wardrobe instead of overwhelmed and bored, this post is for you! When you wake up in the morning are…

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Hot & New Spring/Summer Trends: How I Updated My Closet

April 5, 2024 · In: "How To" Style Guide, Capsule Wardrobes, My Outfits, Petite Style, Spring, Summer, Trends

We’re wrapping up our spring/summer trend series, and today I want to show you how I’ve incorporated some of the new spring/summer trends into my closet as a midlife woman.  First, let me share one major mistake my petite women…

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Hot & New Spring/Summer Trends 2024: Accessories

March 29, 2024 · In: Bags, Jewelry, My Outfits, Petite Style, Shoes, Spring, Summer, Trends

Pop Quiz! What is an often overlooked fashion item that can complete your outfit to perfection or change them up in an instant? If you answered “accessories,” you get an A+!  In this style training, I’m going to show you…

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Hot & New Trends for Spring/Summer 2024: Colors

March 20, 2024 · In: Color Palettes, My Outfits, Petite Style, Spring, Summer, Trends

Last week, we had a great chat about 2024 spring/summer trends. Quiet lux, corporate corp, utility, and more! If you missed it, check out my post here. Today, let’s talk about trending colors for the season. So . . .why…

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Hot & New Trends for Spring/Summer 2024: Part 1

March 15, 2024 · In: My Outfits, Petite Style, Spring, Summer

Hey Petite! Are you feeling bored and uninspired when you open your closet because the pieces in there are outdated, don’t fit your post menopausal body, or no longer work for your relaxed lifestyle? Have you tried shopping but when…

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What To Purge From Your Closet

February 23, 2024 · In: "How To" Style Guide, Closet Clean Out

Want to be able to open the closet, grab what you want and feel great walking out the door . . . BUT your closet is overstuffed and you’re having trouble because you just don’t know what to wear? Have GREAT…

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How To Create A Fabulous Outfit – Outfit Styling Tips

February 19, 2024 · In: "How To" Style Guide, My Outfits, Spring

This week I had a blast at my first Sip and Shop Loft Event teaching my fail proof method for putting together a complete look – one of the biggest struggles I help my women overcome. Everyone was amazed at…

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Valentine’s Day Outfit Ideas To Look Polished and Put Together

February 9, 2024 · In: My Outfits

Valentine’s Day outfit ideas are hear to spice up the dead of winter! What better way to jazz things up than by having fun with our Valentine’s Day outfits? We couldn’t resist the opportunity to bring you some inspired outfits…

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Inside My Closet

February 2, 2024 · In: My Outfits

This week, I saw an interview of a super stylish and polished woman in her 70s in Beverly Hills. She said some of her favorite pieces were 10+ years old! The key, she said, was to buy the things you…

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shannonaprilstylist

Iconic, authority-aligned style for visionary women stepping into their next level.
Petite Specialist | SF Bay Area
1 July Spot Left ↓

If any of these are true, your wardrobe is limitin If any of these are true, your wardrobe is limiting your visibility. The biggest cost of an outdated wardrobe isn’t what you wear.It’s the opportunities you hesitate to pursue because you don’t fully trust your presence.If you’re operating at a higher level than your style reflects, it may be time to close the gap.Which sign hit closest to home?#TheIconicMethod #WomenWhoLead #ImageStrategy
You don’t wear the same thing because you lack clo You don’t wear the same thing because you lack clothes.You wear the same thing because you only trust 20 percent of your closet.The rest?Impulse buys.
An older version of you.
Pieces that fight your proportions.
Outfits that almost work but never fully land.So you default to the “safe uniform.”
The reliable blazer.
The same black pants.
The outfit that won’t embarrass you, but doesn’t elevate you either.It’s not about quantity.
It’s about clarity.Inside The Iconic Edit, we refine:• What actually works on your body now
• What aligns with your authority level
• What no longer represents who you’re becoming
• What deserves to stay
• What needs to goYou don’t need more clothes.
You need alignment.Comment “ICONIC” if this hit.#LeadershipPresence #NextLevelStyle #TheIconicMethod
The best jeans aren’t about trends. They’re about The best jeans aren’t about trends.
They’re about line.In the reel I used barrel jeans as an example, but this applies to every silhouette.If you have curvier hips, like hourglass, figure 8, or triangle shapes, look for jeans that mimic that curve. A shape that comes in at the waist and moves with your hips.If you’re more straight through the hips, like rectangles, inverted triangles, or ovals, look for cuts that are straighter through the hip.When we mirror the natural line of our silhouette, the garment works with us instead of against us.It flatters.
It feels comfortable.
It feels like you.My clients who transform the fastest are the ones who are ready to dress the body they have now, not the one they’re waiting for.Every woman can look magnetic.It’s not about changing your body.
It’s about being intentional with the lines you wear.Only allow yourself to wear the next-level version of you. No exceptions.#theiconicmethod #personalstylist #styleconfidence
Two completely different transformations. Zero new Two completely different transformations.
Zero new purchases.Look one: We corrected proportion.
Look two: We mixed texture.That’s the difference between dressed and styled.As a personal stylist, my job isn’t to fill closets.
It’s to engineer outfits that feel modern, balanced, and intentional.Sometimes the shift is as simple as:
Tuck it.
Layer it.
Elevate it.Want your closet to feel current again?Comment “Edit” if you’re ready to see your closet differently.#theiconicmethod #personalstylist #closetedit
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