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Shannon April

Bay Area Personal Stylist

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How to style a utility vest. Four styles from four fashion bloggers.

1 Utility Vest 4 Ways

May 19, 2016 · In: "How To" Style Guide, My Outfits

Today is a super style spring vest collab! We are co-posting with Cyndi Spivey, Jo Lynne Shane, and Midwestern Melissa to bring you one utility vest styled four different ways. How fun is that!?! Make sure to click over and see how they…

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A great spring and summer dress.

Spring Swing Into Summer Dress

May 13, 2016 · In: My Outfits

This is my favorite dress from LOFT (spring 2015). I wore it once a week for 6 months and was sad to pack it away last September. It’s a swing dress that came with a matching tie belt. I couldn’t wait to…

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How to wear a maxi skirt

Maxi Skirt – How to Wear

May 6, 2016 · In: "How To" Style Guide

I love maxi skirts because they are so feminine and can cover up if you haven’t had time to take care of business in the leg department. I confess I’ve had this skirt for two years but haven’t worn it…

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how to wear capris

How to Wear Capris or Cropped Pants

May 4, 2016 · In: "How To" Style Guide

Capris can be hard to style! For one, they tend to shorten your legs.  Most of us look better with a longer leg line. Two, they highlight wide calves. (If you are self-conscious about your calves, I would suggest skipping this look). Capris…

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Simple everyday spring outfit

Simple Everyday Spring Outfit

April 29, 2016 · In: My Outfits

I’m a big fan of simplicity. Get dressed as nicely as you can as quickly as you can. In spring, when the weather is sunny but cooler, I usually grab a sweater and jeans. For a spring outfit, I like…

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how to stop spending how to stop shopping

5 Ways To Survive A Shopping Freeze

April 27, 2016 · In: "How To" Style Guide

In March, I promised my husband I wouldn’t buy any more clothes until June. Limited shopping is one of the blessings and disciplines of doing a capsule wardrobe. I didn’t define a certain number of items this season; rather I…

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How to wear bootie sandals

Fixing the Bootie Sandals Mistake

April 22, 2016 · In: "How To" Style Guide

Several posts ago, I wrote about a pair of shoes I probably could have passed on. (See My Bootie Mistake). First, the shoes: I really like my Steve Madden open-toed bootie sandals. They’re great for spring, summer, fall (in California),…

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How to wear denim on denim.

How to Do Denim on Denim

April 20, 2016 · In: "How To" Style Guide

The trick to doubling up on denim is to mix the colors and weights of the textures. Go for a contrast. For example, a light colored chambray shirt combines well with dark denim pants. You want it to look obvious…

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My Valentino Rockstud sandals

My “Valentino” Sandals

April 15, 2016 · In: My Outfits

I’m so happy be to be co-posting again this week, but this time with Midwestern Melissa! We’re both newbie bloggers with similar styles and life values. She does a great job of finding stylish, wearable, and budget friendly clothes. Today…

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Elizabeth Mott's It's so Big

“Le No Makeup” Plus My Fav Mascara

April 13, 2016 · In: "How To" Style Guide

I love the “Le no makeup” look. I’m so glad the heavy, flawless, airbrushed look is out and healthy, luminous, fresh looking skin is in! Let your skin breathe. If you can’t see it, you’re wearing too much, says long time…

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shannonaprilstylist

Iconic, authority-aligned style for visionary women stepping into their next level.
Petite Specialist | SF Bay Area
1 July Spot Left ↓

If any of these are true, your wardrobe is limitin If any of these are true, your wardrobe is limiting your visibility. The biggest cost of an outdated wardrobe isn’t what you wear.It’s the opportunities you hesitate to pursue because you don’t fully trust your presence.If you’re operating at a higher level than your style reflects, it may be time to close the gap.Which sign hit closest to home?#TheIconicMethod #WomenWhoLead #ImageStrategy
You don’t wear the same thing because you lack clo You don’t wear the same thing because you lack clothes.You wear the same thing because you only trust 20 percent of your closet.The rest?Impulse buys.
An older version of you.
Pieces that fight your proportions.
Outfits that almost work but never fully land.So you default to the “safe uniform.”
The reliable blazer.
The same black pants.
The outfit that won’t embarrass you, but doesn’t elevate you either.It’s not about quantity.
It’s about clarity.Inside The Iconic Edit, we refine:• What actually works on your body now
• What aligns with your authority level
• What no longer represents who you’re becoming
• What deserves to stay
• What needs to goYou don’t need more clothes.
You need alignment.Comment “ICONIC” if this hit.#LeadershipPresence #NextLevelStyle #TheIconicMethod
The best jeans aren’t about trends. They’re about The best jeans aren’t about trends.
They’re about line.In the reel I used barrel jeans as an example, but this applies to every silhouette.If you have curvier hips, like hourglass, figure 8, or triangle shapes, look for jeans that mimic that curve. A shape that comes in at the waist and moves with your hips.If you’re more straight through the hips, like rectangles, inverted triangles, or ovals, look for cuts that are straighter through the hip.When we mirror the natural line of our silhouette, the garment works with us instead of against us.It flatters.
It feels comfortable.
It feels like you.My clients who transform the fastest are the ones who are ready to dress the body they have now, not the one they’re waiting for.Every woman can look magnetic.It’s not about changing your body.
It’s about being intentional with the lines you wear.Only allow yourself to wear the next-level version of you. No exceptions.#theiconicmethod #personalstylist #styleconfidence
Two completely different transformations. Zero new Two completely different transformations.
Zero new purchases.Look one: We corrected proportion.
Look two: We mixed texture.That’s the difference between dressed and styled.As a personal stylist, my job isn’t to fill closets.
It’s to engineer outfits that feel modern, balanced, and intentional.Sometimes the shift is as simple as:
Tuck it.
Layer it.
Elevate it.Want your closet to feel current again?Comment “Edit” if you’re ready to see your closet differently.#theiconicmethod #personalstylist #closetedit
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