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Shannon April

Bay Area Personal Stylist

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You are here: Home / Blogs – Let’s Chat Style

My Style Uniform

September 30, 2016 · In: My Outfits

MY STYLE UNIFORM – This season I went back to doing a capsule wardrobe. (See my fall capsule from last year.) When I started fashion blogging in January, I procrastinated on doing a defined capsule because all my energy went…

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Relaxed Weekend Look

September 23, 2016 · In: My Outfits

RELAXED WEEKEND LOOK – I’ve been wearing my boyfriend jeans more and more this year. The boyfriend jean is a relaxed, straight leg usually worn cuffed above the ankle and looks great with loafers, ballet flats, fashion sneakers, ankle booties,…

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Fall Floral Dress

September 16, 2016 · In: Fall, My Outfits

FALL FLORALS — Florals are popping up everywhere this season.  It’s a fun trend I’m excited to incorporate into my fall wardrobe. This adorable Alesia shift dress came in my Stitch Fix box several weeks ago. As a pear shape,…

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Gingham and Slim Jeans

September 9, 2016 · In: My Outfits

GINGHAM & SLIM JEANS – I love the classic look of these slim jeans! Apparently, this is “the” style all the women in Paris wear – cigarette pants.  Cigarette pants are essentially straight leg pants. As much as us Americans…

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Comfy Chic Day Dress

September 2, 2016 · In: My Outfits

COMFY CHIC DAY DRESS – When it’s warm, my favorite thing to wear is a stretchy knit day dress – in stripes of course! I knew I loved this dress as soon as I pulled it out of my Stitch…

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Classic Polka Dot Dress

August 26, 2016 · In: My Outfits

CLASSIC POLKA DOT DRESS – I love classic prints like this polka dot Loveappella “Aberdeen” dress from Stitch Fix. It came with a matching fabric belt, but I like to add my own. The belt is from a Target LBD that…

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Date Night Romper

August 19, 2016 · In: My Outfits

DATE NIGHT ROMPER – I’ve been on the lookout for a black romper since last year and finally found one at Target several weeks ago. Rompers tend to run short and I prefer a 6-inch inseam. However, I compromised on…

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Parisian Chic Day Dress

August 12, 2016 · In: My Outfits

PARISIAN CHIC DAY DRESS – Two “must have” items for dressing like a Parisian are a black & white striped top (or dress), and a silk scarf. The art of French dressing is finding (or altering your garments) to get that perfect…

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Classic Blazer//Lace Dress//Lunette Pendant

August 5, 2016 · In: My Outfits

CLASSIC BLAZER MEETS LACE DRESS – I received this gorgeous Lunette Long Pendant Necklace to style, and when I popped into Ross to find a top to wear with it, I found this $15 lace dress that I absolutely fell in…

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How To Pack For A Beach Vacation

July 29, 2016 · In: "How To" Style Guide, Capsule Wardrobes

A couple weeks ago, we took our kids up to Lake Tahoe for a family vacation. This packing list, adapted from The LUCKY Shopping Manual, was really helpful and versatile. (I updated the styles since the book was published in…

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shannonaprilstylist

Iconic, authority-aligned style for visionary women stepping into their next level.
Petite Specialist | SF Bay Area
1 July Spot Left ↓

If any of these are true, your wardrobe is limitin If any of these are true, your wardrobe is limiting your visibility. The biggest cost of an outdated wardrobe isn’t what you wear.It’s the opportunities you hesitate to pursue because you don’t fully trust your presence.If you’re operating at a higher level than your style reflects, it may be time to close the gap.Which sign hit closest to home?#TheIconicMethod #WomenWhoLead #ImageStrategy
You don’t wear the same thing because you lack clo You don’t wear the same thing because you lack clothes.You wear the same thing because you only trust 20 percent of your closet.The rest?Impulse buys.
An older version of you.
Pieces that fight your proportions.
Outfits that almost work but never fully land.So you default to the “safe uniform.”
The reliable blazer.
The same black pants.
The outfit that won’t embarrass you, but doesn’t elevate you either.It’s not about quantity.
It’s about clarity.Inside The Iconic Edit, we refine:• What actually works on your body now
• What aligns with your authority level
• What no longer represents who you’re becoming
• What deserves to stay
• What needs to goYou don’t need more clothes.
You need alignment.Comment “ICONIC” if this hit.#LeadershipPresence #NextLevelStyle #TheIconicMethod
The best jeans aren’t about trends. They’re about The best jeans aren’t about trends.
They’re about line.In the reel I used barrel jeans as an example, but this applies to every silhouette.If you have curvier hips, like hourglass, figure 8, or triangle shapes, look for jeans that mimic that curve. A shape that comes in at the waist and moves with your hips.If you’re more straight through the hips, like rectangles, inverted triangles, or ovals, look for cuts that are straighter through the hip.When we mirror the natural line of our silhouette, the garment works with us instead of against us.It flatters.
It feels comfortable.
It feels like you.My clients who transform the fastest are the ones who are ready to dress the body they have now, not the one they’re waiting for.Every woman can look magnetic.It’s not about changing your body.
It’s about being intentional with the lines you wear.Only allow yourself to wear the next-level version of you. No exceptions.#theiconicmethod #personalstylist #styleconfidence
Two completely different transformations. Zero new Two completely different transformations.
Zero new purchases.Look one: We corrected proportion.
Look two: We mixed texture.That’s the difference between dressed and styled.As a personal stylist, my job isn’t to fill closets.
It’s to engineer outfits that feel modern, balanced, and intentional.Sometimes the shift is as simple as:
Tuck it.
Layer it.
Elevate it.Want your closet to feel current again?Comment “Edit” if you’re ready to see your closet differently.#theiconicmethod #personalstylist #closetedit
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