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Shannon April

Bay Area Personal Stylist

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spring outfits from my latest capsule wardrobe

14 Easy Spring Outfits From My Latest Wardrobe Capsule

March 11, 2021 · In: Capsule Wardrobes

How easy is it for you to put together spring outfits from your wardrobe? Imagine grabbing 2-3 pieces from your closet. They fit well. You look amazing. No thinking involved. Above all, there’s no wasted space, time, or money. This…

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petite closet

Exclusive BTS Sneak Peek Into A Petite Closet Session

February 25, 2021 · In: Color Palettes

Have you ever wondered what it’s like to work with a personal stylist? Take a peek into a petite closet edit session with Kyla. Kyla is a beautiful, petite, young mom of three. We worked together at Stitch Fix for…

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Petite Wardrobe Capsule

February 3, 2021 · In: Capsule Wardrobes, My Outfits

Can I take moment to celebrate and brag about Tami and her latest petite wardrobe capsule? We started working together spring of 2019. Tami is 5’3/4″ with a great style and a magical intuition for putting together makeup palettes! After…

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Top 25 Petite Brands You Need To Know

February 3, 2021 · In: My Outfits

Having a handy go-to list for petite brands will fast track you from decision fatigued to Boss Babe! I’ve compiled a list of all the NEED TO KNOW places for petite shopping. Gold, Baby, Pure Gold! 25 Petite Brands Organized…

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Styling High-Rise Summer Shorts into Fall

August 12, 2020 · In: My Outfits

5 Minute Makeup Routine with Beautycounter

August 7, 2020 · In: My Outfits

The Best Sandals for Petites + How to Wear Yellow

July 31, 2020 · In: My Outfits

Summer Espadrille Sandals: Outfit 3

July 24, 2020 · In: My Outfits

Styling Espadrille Sandals: Outfit 2

July 22, 2020 · In: My Outfits

Styling Espadrille Sandals: Outfit 1

July 20, 2020 · In: My Outfits

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shannonaprilstylist

Iconic, authority-aligned style for visionary women stepping into their next level.
Petite Specialist | SF Bay Area
Booking for August↓

Why you’re still second-guessing what to wear—even Why you’re still second-guessing what to wear—even though your closet is full.It isn’t because you need more options.It’s because every piece was purchased without a clear understanding of what truly works for you and represents you.Without that foundation, getting dressed becomes a daily negotiation:Is this polished enough?
Does this feel like me?
Am I trying too hard?
Do I look credible?
Do I belong in this room?For a founder, that second-guessing doesn’t stay in the closet. It follows you onto camera, into meetings and into the rooms where you need to speak, lead and allow yourself to be seen.Your wardrobe doesn’t create your confidence—but it can reinforce your self-belief or quietly chip away at it.You don’t need clothes that turn you into someone else. You need a clear strategy for choosing clothes that accurately represent who you already are and the next-level version of yourself you are stepping into.That’s the work we do in the Iconic Blueprint.During this personalized experience, we identify:• The silhouettes that support your proportions
• The colors that bring you to life
• The style direction that feels authentic and recognizable
• The foundation you need to make more intentional wardrobe decisionsThis isn’t personal shopping or outfit creation. It’s the strategy that comes first.The Iconic Blueprint is $797 and available through the link in my bio.If you’re ready to stop second-guessing your wardrobe and start showing up with greater confidence and clarity, begin with the Iconic Blueprint.#TheIconicMethod #WomenWhoLead #FemaleFounders #PersonalBrandStyle #BayAreaPersonalStylist
What is one word you want your clothes to help you What is one word you want your clothes to help you embody?Not what you want your outfit to look like.What do you want it to help you embody?Serene?
Powerful?
Approachable?
Energized?
Bold?Your answer can tell you more about what is missing from your wardrobe than another list of seasonal trends.Leave your word below. I may respond with one clothing quality that can help you begin creating that vibe.Comment your ONE word
#womeninbusiness #stylepsychology TheIconicMethod
Your clothes can give you energy—or drain it. Whe Your clothes can give you energy—or drain it.When I’m already tired and working through brain fog, the last thing I need is an outfit that requires more effort from me.I want soft fabrics, easy movement and nothing fighting my body. Comfortable, easy clothes give me more energy and help me move forward with my day.But when I need to make decisions, lead or do something that feels slightly intimidating, I often want structure.High-rise denim, a defined waist or a strong shoulder  help me feel held together and ready.Neither type of support is better.The real skill is recognizing which one you need before you get dressed.What do you need from your clothes today:
FREEDOM
or
STRUCTURE?Tell me below.#TheIconicMethod #PersonalStylist #ExecutiveStyle #WomenWhoLead #SanFranciscoBayArea
Your outfit can look “on point” — yet still feel c Your outfit can look “on point” — yet still feel completely wrong.Because getting dressed isn’t only about what looks good on your body.It’s also about what your heart and soul need from your clothing that day.Do you need to feel grounded?
Powerful?
Approachable?
Creative?
Bold?The structure, movement, color and feel of your clothes can all support that intention.Your next-level style shouldn’t feel like a costume.It should feel like a fuller, more intentional and authentic expression of who you already are—and who you are stepping into.It should meet you where you are, support what you need today and help carry you toward where you’re going.This is the deeper work behind the Iconic Blueprint: a personalized style strategy that helps you understand your most supportive silhouettes, strategic colors and authentic style direction.The Iconic Blueprint is available now through the link in my bio.Not sure if it’s the right place to begin? DM me “BLUEPRINT”#TheIconicMethod #PersonalStylist #ExecutiveStyle #WomenWhoLead #SanFranciscoBayArea
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