Meet The Stylist
Hello, I’m Shannon April, your dedicated petite personal stylist, here to help busy Bay Area women elevate and sharpen their personal brand through style so they can be seen as a trusted leader.
Together, we’ll curate a wardrobe that reflects your vibrant lifestyle and promotes healthy living from the inside out.
Imagine feeling empowered to step out in outfits curated by a professional petite stylist, knowing you look fabulous for any occasion. Whether you’re preparing for a presentation, meeting with clients, catching up with colleagues over lunch, or juggling family commitments, you deserve outfits that seamlessly fit your busy lifestyle.
How incredible would it be to command every room you enter, effortlessly attracting the people and opportunities you’ve always envisioned?
What if your closet was a beautiful boutique full of highly curated gems you get to pull from everyday knowing that you’d look stylish and feel great for whatever the day holds. Every piece of clothing you have in your closet works.
That’s exactly why I set out to create the high touch, luxury petite styling services that makes owning the room and showing up in your own authentic style so effortless and fun!
After we met, I made dinner for my friends who are coming over tonight. And then I went upstairs and changed into a new outfit that I had purchased based on your color recommendations. I came downstairs and my husband said,
“Wow! You look great! And then he even said, “You always look great, but you look like you weigh about 10 pounds less than you did when you went upstairs.”
Caroline, Senior Writer for Presidential & Marketing Communication
It all started in 2015. Two years before, I had baby #3 of 3 in 3 years. Having a newborn and two toddlers was overwhelming and I felt overweight, completely exhausted, frumpy, ugly and in despair. I had no idea how to manage the demands of motherhood. My dream of being a cool, stylish, fit, boss mom was shattered.
No one told me it would be THIS hard.
I started to see a light at the end of the tunnel when my spiritual mentor stepped in and helped me organize my home – starting with my closet. It was a complete mess of pre-pregnancy, pregnancy, postpartum and other random clothes that looked terrible and didn’t fit.
A huge turning point happened when I invested in a personalized style guide from an online stylist. It opened my eyes to a whole new world of dressing my petite body and coloring. In the guide I was given specific details on what types of clothing I needed to dress my shape and short figure. All of a sudden I knew exactly what I needed and how to dress.
Instead of hyperventilating in bed fearing the thumping of toddler feet out of bed, I had renewed energy to face the day!
It’s the same for my clients.
Not only that but instead of the 17 minutes most women need to get dressed, they can pick out what to wear in less than 1 minute via their personalized outfit book!
“Hi, Shannon! My style has evolved so much since working with you. I’m so thankful for you showing me how to put things together! I feel confident, feminine and professional!
Stephanie, Small Business Owner
Comments like Stephanie’s are common messages that pop on my phone after a styling session.
Having my own business as a petite stylist has given me the freedom to help women create a meaningful and stunning transformation from the inside out. I can give them the attention and care they deserve in a special way by working closely with them in stores and in their closet.
I’ve styled 100’s of women and sent out over 6000 fashion boxes — mini mix and match capsules working for a subscription service. But, working for a fashion box service held me back from being able to give women what they really needed – the knowledge and resources and truly personalized one-on-one help they need to dress their best on their own!
After seeing how much my petite clients struggled to find clothes that fit or matched their style, I decided to launch my own business as a petite stylist to help this underserved group of women who are really struggling!
Now it’s my absolute joy to work with a select number of clients 1-on-1. Women who are committed to transforming their confidence and life through style. Women who want more than a quick “fix” of 5 or 10 new pieces every month.
Women who previously could never find anything stylish that fit them!
These women now know exactly what to shop for on their own. How to tailor items for a perfect fit. They have a clear sense of their personal style, what’s appropriate for them, and how to navigate current trends.
They can now feel good no matter what their size, age or whatever else was holding them back.
So why choose to work with me?
I’ve spent over 2000 hours shopping and styling women and men in the last 5 years serving 100’s of women (and men) of all ages, shapes and sizes helping them find clothes they love. I’ve successfully served over 50 women in a high touch, one on one basis, and using my signature Premium Petite Style System to curate a style and a closet they love.
I’ve been trained, mentored and certified as a wardrobe stylist, image consultant and virtual stylist by two of the top internationally recognized master stylists. What I do now goes beyond a mere shopping or styling service. I’m in the business of transformation. I believe you can be beautiful and show up in style no matter what shape, size or age you are.